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Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy

Course title: 

Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy

| Credits:  120  |  Course code:  L6DIHAS-IP

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Elevate your career with our Level 6 Diploma in Health and Social Care Management, paired with a Professional Certificate in Healthcare Marketing Strategy. This comprehensive program equips you with essential skills in healthcare management and strategic marketing. Accredited and industry-aligned, it covers topics such as branding, market analysis, and digital marketing in healthcare. Prepare for roles in healthcare administration, marketing management, and business development. Flexible study options available. Take the next step in your career with our specialized diploma program.

 

 

 

 

About Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy

Gain expertise in health and social care management with our Level 6 Diploma program, complemented by a Professional Certificate in Healthcare Marketing Strategy. This comprehensive course delves into essential topics such as branding, market analysis, and digital marketing tailored specifically for the healthcare sector. Accredited and industry-aligned, you'll learn how to develop effective marketing strategies to promote healthcare services, engage patients, and enhance organizational visibility. With hands-on training and flexible study options, you'll gain practical skills to navigate the dynamic landscape of healthcare marketing. Prepare for diverse roles in healthcare administration, marketing management, and business development. Take the next step in your career and become a leader in healthcare marketing with our specialized diploma program.

 

 

 

 

Career path

Career options for graduates of the "Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy" course include:

  1. Healthcare Marketing Manager
  2. Healthcare Brand Manager
  3. Healthcare Communications Specialist
  4. Healthcare Public Relations Manager
  5. Healthcare Business Development Manager
  6. Healthcare Market Research Analyst
  7. Healthcare Digital Marketing Specialist
  8. Healthcare Advertising Manager
  9. Healthcare Product Manager
  10. Healthcare Marketing Consultant

These roles involve promoting healthcare services, managing brand reputation, conducting market research, and developing marketing strategies tailored to the healthcare industry. Graduates can pursue opportunities in hospitals, clinics, pharmaceutical companies, health insurance providers, and healthcare consulting firms.

 

 

 

 

Duration

The programme is available in 2 duration modes:

    • 6 Months
    • 9 Months
Entry requirements
    • A Level 5 diploma or certificate, or an equivalent or higher qualification.
    • OR Candidates with over 3 years of professional experience are invited to apply and accelerate their career progression.
    • AND Minimum age of 19 years.
    * International applicants and qualifications are accepted.
Course content
    1. Introduction to Healthcare Marketing:

      • Overview of marketing principles and their application in the healthcare industry.
    2. Healthcare Branding and Positioning:

      • Strategies for building and managing healthcare brands to differentiate services and attract patients.
    3. Market Analysis in Healthcare:

      • Techniques for conducting market research and analyzing healthcare market trends and competition.
    4. Digital Marketing in Healthcare:

      • Utilizing digital channels such as social media, email, and websites to promote healthcare services.
    5. Healthcare Advertising and Promotion:

      • Creating effective advertising campaigns and promotional strategies tailored to healthcare audiences.
    6. Patient Engagement Strategies:

      • Methods for engaging patients through effective communication and marketing initiatives.
    7. Regulatory Compliance in Healthcare Marketing:

      • Understanding and adhering to healthcare marketing regulations and ethical guidelines.
    8. Healthcare Marketing Metrics and Analytics:

      • Measurement and analysis of key performance indicators to evaluate the effectiveness of marketing strategies.
    9. Strategic Planning in Healthcare Marketing:

      • Developing comprehensive marketing plans aligned with organizational goals and objectives.
    10. Case Studies in Healthcare Marketing:

      • Examining real-world examples and case studies to apply marketing concepts and strategies in healthcare settings.

     

     

     

     

Assessment

Assessment is via assignment submission

Fee structure

The fee for the programme is as follows:

    • 6 Months - Accelerated mode @ GBP £1350
    • 9 Months - Standard mode @ GBP £1050
Fee payment plans

The programme offers following fee payment plans:

    6 Months programme
    ● Payment option (a): GBP £450 x 3 monthly instalments
    ● Payment option (b): GBP £1282.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

    9 Months programme
    ● Payment option (c): GBP £210 x 5 monthly instalments
    ● Payment option (d): GBP £525 x 2 quarterly instalments
    ● Payment option (e): GBP £997.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)
Accreditation

The qualification is delivered by London School of International Business (LSIB) and it is awarded by an Ofqual-regulated Awarding Body. All of the qualifications are listed on the Ofqual register.

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Key facts

Key facts about the Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy:

  1. Accredited program offering comprehensive training in health and social care management.
  2. Includes a Professional Certificate in Healthcare Marketing Strategy.
  3. Covers essential topics such as branding, market analysis, digital marketing, and patient engagement.
  4. Equips graduates with skills to develop effective marketing strategies tailored to the healthcare industry.
  5. Flexible study options available for working professionals in healthcare.
  6. Industry-aligned curriculum designed to meet the evolving needs of healthcare marketing professionals.
  7. Hands-on training and practical experience provided in developing marketing plans and campaigns.
  8. Enhances job prospects in healthcare administration, marketing management, and business development.
  9. Opportunities for career advancement in hospitals, clinics, pharmaceutical companies, and healthcare consulting firms.
  10. Prepare for a rewarding career in healthcare marketing with this specialized diploma program.

 

 

 

 


Why this course?

The "Level 6 Diploma in Health and Social Care Management with Professional Certificate in Healthcare Marketing Strategy" is essential to address the increasing demand for skilled professionals in healthcare marketing. In today's competitive healthcare industry, effective marketing strategies are crucial for healthcare organizations to attract patients, differentiate their services, and stay ahead of the competition. This accredited program equips individuals with the necessary skills and expertise to develop and implement marketing strategies tailored specifically to the unique needs of the healthcare sector. By completing this course, graduates are well-prepared to drive patient engagement, improve brand visibility, and contribute to the overall success and growth of healthcare organizations.

 

 

 

 


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